Category Archives: City Planning

Eye-tracking Architecture at Ux+Design/2019 Conference

Posted on April 18, 2019 by Genetics of Design

Thanks to the attendees and presenters at Ux+Design/2019, the 1st International Conference on Urban Experience and Design on April 26 at Tufts University. This conference brought together creative thinkers from around the world who are shaping ‘evidence-based’ design practices, ones … Continue reading →

Posted in Architecture, City Planning, Design, Eye Tracking, People-centric Design, STEM, Walkability | Tagged , | Leave a comment

‘The Postcard Test’ in Copenhagen + beyond

Posted on March 30, 2019 by Genetics of Design

If you want to know which buildings attract people in cities—head to the postcard rack. The postcard above is from Copenhagen by Danish illustrator, Martin Schwartz, who’s created a series that capture “the soul of a city in a single … Continue reading →

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A Trip to Tahoe: Walking the California/Nevada Divide

Posted on June 20, 2018 by Genetics of Design

When I asked the concierge for directions to cafes and shops, he told me to walk three blocks to the traffic lights, then turn right to California or left to Nevada. “You’ll see the difference,” he said. Indeed. Little did … Continue reading →

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Our 2018 Art+Science Photo Contest

Posted on March 29, 2018 by Genetics of Design

We’re thrilled to announce our grant from the Acton-Boxborough Cultural Council (ABCC) for a unique art + science study of two Massachusetts towns. This study uses photography, biometric tools and new findings in neuroscience to show how our unconscious behaviors govern … Continue reading →

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If You Want To See How People ‘See’ Boston City Hall – Eye Track it!

Posted on February 4, 2018 by Genetics of Design

Piazza del Campo in Siena, Italy and Boston’s City Hall Plaza are often cited as the best and worst of what architecture can be. The Italian piazza with its crenelated city hall and tightly-aligned buildings has invited public gathering and … Continue reading →

Posted in Architecture, City Planning, Eye Tracking, People-centric Design, Walkability | 1 Comment

Park Benches Where No One Sits

Posted on February 17, 2017 by Genetics of Design

If the goal of the bench is socialization, safety, scenery and shelter, why do these benches face busy streets, blank walls and parking lots? Continue reading →

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Eye Tracking Architecture: a Pilot Study at the IHCD

Posted on April 25, 2016 by Genetics of Design

In our pilot study at the Institute for Human Centered Design (IHCD), we used eye-tracking technology to understand how people respond to the built environment. Thirty-three test volunteers, aged 18 to 80, viewed more than 60 images of elevations and … Continue reading →

Posted in Architecture, City Planning, Design, People-centric Design | Tagged | 5 Comments

Drives Me Crazy

Posted on September 15, 2015 by Genetics of Design

Donna called at 5pm with a last-minute request, “Can you give me a lift to Bedford? I promised to have dinner with my parents and my car’s in the shop.” “Sure” I said, not realizing that a 10-mile drive during rush … Continue reading →

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Planning for People

Posted on April 25, 2015 by Genetics of Design

“First life, then spaces, then buildings–the other way around never works.” Jan Gehl While Boston celebrated the start of the American Revolution on Patriot’s Day this week, the city of Somerville, two miles west, started a different kind of rebellion … Continue reading →

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People Need Green Space

Posted on April 18, 2015 by Genetics of Design

In 1970, Joni Mitchell sang “they paved paradise to put up a parking lot” to decry the lack of green space in the built environment. Since then, architects, planners and builders have expanded parking lots, widened highways and removed green … Continue reading →

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