-
Recent Posts
- Nature’s Patterns + Designs in Architecture, April 27 @ 5 PM EST, hosted by The National Arts Club
- Webinar: Designing for the Subliminal Brain
- How an Apple Store Grabs You … Subliminally
- Webinar: Architecture + the 21st-Century Paradigm Shift: Designing for the Subliminal Brain, February 25
- Seeing How Cars + People Grab Us
Blogroll
Monthly Archives: February 2016
Bostonians may be hard-wired to hate City Hall Plaza
The Boston Globe took note of our eye-tracking study this Sunday in an IDEAS article. Follow this link or read the article below. The design of Boston City Hall is a charged topic. Some people love it, others hate it, … Continue reading
Posted in Uncategorized
Leave a comment
How We Look at Buildings
When we look at buildings, what do we see first? What attracts us most? What grabs our attention? Last month, we began a pilot study exploring these questions at Boston’s Institute of Human Centered Design (IHCD) using an off-the-shelf ‘eye-tracker’ … Continue reading
Posted in Uncategorized
Leave a comment