Author Archives: Genetics of Design

Are First ‘Fixations’ as Important in Architecture as Advertising? Come to Ux+Design/2023 Conference to Find out!

Posted on April 3, 2023 by Genetics of Design

The 2nd International Urban Experience + Design Conference took place at Tufts on Friday, April 28th – a day-long event, open to all, free for students. Here’s the conference flyer, featuring a heat map that glows brightest where eyes rest … Continue reading →

Posted in Architecture, Biology, City Planning, Design, Education | Leave a comment

Check out our Latest Building Studies – Here:

Posted on March 8, 2023 by Genetics of Design

Studies are down now – we expect results out soon! This is very exciting; thank you to all those who took part; Stay tuned! Building Study–#7: https://my.imotions.com/collect/v158/#s/f06e8fcb-fc75-49e3-8b82-7f7ea251bd77?iMotionsLocale=en-US.  Building Study–#6: https://my.imotions.com/collect/v148/#s/c7c7e13d-cb62-4361-bd63-4ab0426ccdaa?iMotionsLocale=en-US Building Study-#5: https://my.imotions.com/collect/v109/#s/7ce0d33b-c461-421e-973f-c4654307e88a?iMotionsLocale=en-US These studies are sponsored by theHapi.org (the Human Architecture … Continue reading →

Posted in Architecture, Biology, City Planning, Design, Education | Leave a comment

Take Part in updated Eye-Tracking Building Studies Here

Posted on February 18, 2023 by Genetics of Design

Studies are down now and in analyses; expect results out by next month. Building Study–#6: https://my.imotions.com/collect/v148/#s/c7c7e13d-cb62-4361-bd63-4ab0426ccdaa?iMotionsLocale=en-US Building Study-#5: https://my.imotions.com/collect/v109/#s/7ce0d33b-c461-421e-973f-c4654307e88a?iMotionsLocale=en-US These studies are sponsored by theHapi.org (the Human Architecture + Planning Institute) a nonprofit dedicated to understanding the human experience of the built … Continue reading →

Posted in Uncategorized | Tagged , , , | Leave a comment

Take Part in these Eye-Tracking Studies – to Help ‘See’ How We See our World!

Posted on December 18, 2022 by Genetics of Design

These studies use state-of-the-art software from iMotions.com, a global purveyor of biometric tools for human behavioral research. They are sponsored by theHapi.org (the Human Architecture + Planning Institute) a nonprofit dedicated to understanding the human experience of the built environment and … Continue reading →

Posted in Uncategorized | Leave a comment

A Talk on Cognitive Architecture – Thursday, November 17th

Posted on November 12, 2022 by Genetics of Design

Interested in seeing how the brain directs your experience of the built environment, subliminally? Then sign up for this free talk, over Zoom, sponsored by the Consulting Planners of Massachusetts, on Thursday, November 17th at 12 PM EST. It’s open … Continue reading →

Posted in Uncategorized | Tagged , , | Leave a comment

BuildingStudy–#5: Now out for analysis!

Posted on October 20, 2022 by Genetics of Design

The BuildingStudy–#5 is out for analysis. Should have results soon! Same with Building Study–#4. Building Study–#4: Results out soon; https://my.imotions.com/collect/v109/#s/409af02a-27cd-436a-986e-8c64d935b5aa?iMotionsLocale=en-US Building Study–#5: Results out soon: https://my.imotions.com/collect/v109/#s/7ce0d33b-c461-421e-973f-c4654307e88a?iMotionsLocale=en-US These Studies use state-of-the-art eye-tracking and facial-expression-analysis software from iMotions.com, a global purveyor of biometric … Continue reading →

Posted in Uncategorized | 5 Comments

BuildingStudy-#2: Results out soon!

Posted on October 8, 2022 by Genetics of Design

We’re analyzing BuildingStudy-#2, a biometric building study revealing how we really take in buildings! Results should be out later this month – These studies use state-of-the-art eye-tracking and facial-expression-analysis software from iMotions.com, a global purveyor of biometric tools for human behavioral … Continue reading →

Posted in Uncategorized | Leave a comment

Study-#1 Results: Eye Tracking Public Architecture

Posted on October 2, 2022 by Genetics of Design

by Ann Sussman, RA + Hernan Rosas The results are in for Study #1: Eye Tracking Public Architecture. How do people look at these buildings? What immediately draws their eye? Do some buildings make people feel happy and others less … Continue reading →

Posted in Architecture, Biology, Design, Eye Tracking, People-centric Design | 4 Comments

Ux+Design/2023 – 2nd International Conference on Urban Experience and Design in April                                                                              

Posted on September 19, 2022 by Genetics of Design

CALL FOR PROPOSALS: On April 28, 2023, Tufts University and the Human Architecture + Planning Institute, Inc (theHapi.org) will host the 2nd International Conference on Urban Experience + Design: Ux+Design/2023. Researchers, scholars, architects, planners, designers and students, are all invited to submit … Continue reading →

Posted in Uncategorized | Tagged , , , , | Leave a comment

Take part in theHapi.org’s Building Studies #4-#5, using eye tracking – before we take them down!

Posted on June 8, 2022 by Genetics of Design

Anyone with a laptop or PC with webcam can sign in; on a Mac, link to it from Google Chrome or Firefox (and it’s best to do so in a quiet space with minimal distraction.) Here are the links – … Continue reading →

Posted in Uncategorized | 1 Comment