Category Archives: Uncategorized

What Makes a Place Walkable? Turns out not just sidewalks.

What makes a place walkable? Turns out it’s not just sidewalks. ‘Fixation points’ that stimulate the eye to look in a direction or at a specific place, matter too. With eye-tracking tools, you can start to deconstruct the hidden process … Continue reading

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Want to Learn about the Brain? Eye Track an Apple Ad

If you want to learn how your brain works, in particular how it takes in visual stimuli, look at an Apple ad. The tech giant, listed as the world’s 9th largest company, with a current valuation of some $800 billion, has introduced revolutionary products … Continue reading

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‘The Mental Disorders that Gave Us Modern Architecture’ from CommonEdge.org

Click on images above to read this recent post on CommonEdge.org, a non-profit site dedicated to improving the design of our built environment. The piece is co-authored by Ann Sussman and Katie Chen. Ann also co-authors this GoD (GeneticsofDesign) blog with … Continue reading

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Building Places Nobody Wants to Be

Here’s a question. In the photos above of two urban arcades, which one would you rather be in? The image at left or the one at right? Don’t think too much – just choose! In the last 24 months, I’ve had … Continue reading

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Seeing Red

“I see a red door and I want it painted black” – Mick Jagger & Keith Richards Aside from the Rolling Stones desire to “Paint it Black,” most people are attracted to red doors. Not only is red a look-at-me … Continue reading

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First Impressions Aren’t What You Think

Last month DWELL published an article called “10 Homes with Distinctive Facades,” that immediately caught our attention. It showed pictures of ten unusual houses, explaining: First impressions are lasting. While these 10 homes have many impressive design features that set them … Continue reading

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Eye-Tracking Cincinnati on-the-fly

Recently in Cincinnati to speak at an AIA Vision event for young architects, I had the opportunity to eye track a local street scene. I shared my findings with the area residents later that evening. Here they are: The photo directly above, … Continue reading

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