- Open Invitation to Urban Experience and Design Book Launch: Friday, January 15, 2021, 3PM EST
- Embracing Nature on a Rail Trail
- ‘Built Beautiful,’ the Movie on Architecture + Neuroscience Streaming Live at Boston Architectural College on Dec. 7, 2020
- To Keep Calm: Take in Nature + Fall Fractals
- Participate in a Biometric Study in Boston – November 5, 2020!
Monthly Archives: April 2016
In our pilot study at the Institute for Human Centered Design (IHCD), we used eye-tracking technology to understand how people respond to the built environment. Thirty-three test volunteers, aged 18 to 80, viewed more than 60 images of elevations and … Continue reading
After eye tracking a photo of the young man below, we saw how compelling a face could be. Within 3/10 of a second, the 33 people in our pilot study focused on his eyes and mouth. They proceeded to go back and look … Continue reading