Tag Archives: Eye Tracking

A Talk on Cognitive Architecture – Thursday, November 17th

Posted on November 12, 2022 by Genetics of Design

Interested in seeing how the brain directs your experience of the built environment, subliminally? Then sign up for this free talk, over Zoom, sponsored by the Consulting Planners of Massachusetts, on Thursday, November 17th at 12 PM EST. It’s open … Continue reading →

Posted in Uncategorized | Tagged , , | Leave a comment

Ux+Design/2023 – 2nd International Conference on Urban Experience and Design in April                                                                              

Posted on September 19, 2022 by Genetics of Design

CALL FOR PROPOSALS: On April 28, 2023, Tufts University and the Human Architecture + Planning Institute, Inc (theHapi.org) will host the 2nd International Conference on Urban Experience + Design: Ux+Design/2023. Researchers, scholars, architects, planners, designers and students, are all invited to submit … Continue reading →

Posted in Uncategorized | Tagged , , , , | Leave a comment

Why Buildings Need ‘Eyes’

Posted on November 13, 2019 by Genetics of Design

As a social species, we are built to see eyes, so we look for them all the time — everywhere — without conscious awareness or control. When we find them, they grab our attention, anchoring us in space, securing us … Continue reading →

Posted in Architecture, Eye Tracking, STEM | Tagged , , | 2 Comments

‘Ux+Design’ Conference Take-aways: Biometrics Can Tell Us a lot about Buildings …and Ourselves

Posted on May 8, 2019 by Genetics of Design

A good turnout at the 1st International Urban Experience and Design (Ux+Design/2019) conference at Tufts last month, which drew architects, planners, researchers and students from around the world interested in improving the built environment and better understanding our responses to … Continue reading →

Posted in Architecture, Biology, City Planning, Eye Tracking, STEM, Walkability | Tagged , , , , | 1 Comment

Updates to Our 2018 Art+Science Photo Contest

Posted on April 17, 2018 by Genetics of Design

Our new poster shows the kind of photograph that works well with our Art + Science Photo Project and the resulting heat map.  Please take some pictures. Join the fun. Find out what really draws us in with no conscious control. We’ll … Continue reading →

Posted in Architecture, Design, Eye Tracking, People-centric Design, STEM | Tagged , , | Leave a comment

Eye-Tracking Architecture: Going viral…

Posted on December 13, 2017 by Genetics of Design

We were pleased to see our research reported in Common\Edge earlier this month getting broad coverage elsewhere. Let us know if you’d like to republish too. 1. Fast Company: https://www.fastcodesign.com/90153582/scientists-are-finally-discovering-how-our-eyes-really-see-space 2. Architectural Digest: https://www.architecturaldigest.com/story/biometric-scanning-the-future-of-architecture-planning 3. ArchDaily: (in English + Portuguese) … Continue reading →

Posted in Architecture, Design, Eye Tracking, STEM | Tagged | Leave a comment

Eye Tracking Architecture: a Pilot Study at the IHCD

Posted on April 25, 2016 by Genetics of Design

In our pilot study at the Institute for Human Centered Design (IHCD), we used eye-tracking technology to understand how people respond to the built environment. Thirty-three test volunteers, aged 18 to 80, viewed more than 60 images of elevations and … Continue reading →

Posted in Architecture, City Planning, Design, People-centric Design | Tagged | 5 Comments