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Category Archives: People-centric Design
Why eye-track the Mona Lisa? To see your brain at work!
Humans are pattern recognition experts. And looking at Leonardo da Vinci’s Mona Lisa (c. 1503) below, listed as the world’s most viewed painting, is a good way to see the pattern we’re most cut out to see. It’s the face, … Continue reading
Posted in Architecture, Biology, Eye Tracking, Patterns, People-centric Design
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Imagine No Cars !
“Imagine there’s no autos It’s easy if you try Only healthy walking And cycling ‘neath the sky” —A riff on John Lennon’s, Imagine Visitors to Kyoto, Copenhagen, Amsterdam, Porto and Paris don’t have to imagine – they already have miles … Continue reading
Posted in City Planning, Cycling, Exercise, Health, People-centric Design, Walkability
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Eye-tracking Architecture at Ux+Design/2019 Conference
Thanks to the attendees and presenters at Ux+Design/2019, the 1st International Conference on Urban Experience and Design on April 26 at Tufts University. This conference brought together creative thinkers from around the world who are shaping ‘evidence-based’ design practices, ones … Continue reading
Posted in Architecture, City Planning, Design, Eye Tracking, People-centric Design, STEM, Walkability
Tagged Architecture, Design
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A Trip to Tahoe: Walking the California/Nevada Divide
When I asked the concierge for directions to cafes and shops, he told me to walk three blocks to the traffic lights, then turn right to California or left to Nevada. “You’ll see the difference,” he said. Indeed. Little did … Continue reading
Posted in Architecture, City Planning, Health, People-centric Design, Walkability
Tagged safety, Walkability
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Updates to Our 2018 Art+Science Photo Contest
Our new poster shows the kind of photograph that works well with our Art + Science Photo Project and the resulting heat map. Please take some pictures. Join the fun. Find out what really draws us in with no conscious control. We’ll … Continue reading
Posted in Architecture, Design, Eye Tracking, People-centric Design, STEM
Tagged Design, Eye Tracking, photo contest
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O-x-y-t-o-c-i-n: The 8-letter Word Every Architect Should Know
What are attributes of great design? It draws the eye. And you delight in taking it in—no matter your age, background or the times you live in. The buildings wordlessly beckon. But how? Turns out to understand why great buildings … Continue reading
Our 2018 Art+Science Photo Contest
We’re thrilled to announce our grant from the Acton-Boxborough Cultural Council (ABCC) for a unique art + science study of two Massachusetts towns. This study uses photography, biometric tools and new findings in neuroscience to show how our unconscious behaviors govern … Continue reading
Posted in Architecture, City Planning, Design, Eye Tracking, People-centric Design, STEM, Walkability
Tagged photo contest
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