How do People take in Buildings + Interiors? Take part in this quick Eye-Tracking pilot-study to Find out!

Anyone with a laptop or PC with webcam, can participate; on a Mac, link to it from Google Chrome or Firefox (and it’s best to do so in a quiet space with minimal distraction.)  Click below:

https://my.imotions.com/collect/#s/c857ab12-2f0e-472c-aa7f-c42f13665d57?iMotionsStimulusBlock=02035f71-b528-4648-a98e-ceb3f99343ca

This study, sponsored by theHapi.org, looks at how humans really look at buildings, using state-of-the-art eye-tracking and facial-expression-analysis software from iMotions.com, a global purveyor of biometric tools for human behavioral research. Once on site, the study directs you to eye-tracking calibration slides – where you simply focus on a shape as it moves across the screen. Images of buildings interiors and exteriors follow. The study takes about 5 minutes to complete, and ends with quick post-calibration slides that track eye moments – don’t click out beforehand!

theHapi.org hopes to share results shortly. Reach out if you have any questions or ideas for future studies; email: contact@theHapi.org

Feel free to share this post + links; the more participants, the better!

About Genetics of Design

Blog for the Human Architecture + Planning Institute, theHapi.org
This entry was posted in Architecture, Biology, Design, Education, Eye Tracking, Interiors, Neuroscience, Patterns. Bookmark the permalink.

Leave a comment