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Recent Posts
- Take part in this quick Eye-Tracking pilot-study, before we take it down – February 21st!
- Aiming for a Happy-2025 Holiday? Pick up the HAPI-Course Bundled!
- International Book Launch for the Handbook of Neuroscience and the Built Environment happened – Friday, November 21, 11 AM ET, 17:00 CET
- This Just In – The Handbook of Neuroscience and the Built Environment is Out!
- How do People take in Buildings? Take part in these brief Eye-Tracking Studies to help us find out!
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Author Archives: Genetics of Design
1st Ux+Design/2019 Conference: Call for Proposals
For Tufts link see: https://sites.tufts.edu/uxdesign/ For ArchNewsNow.com link: 11.06.2018
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‘How Do We See our World?’: a fun Flash-card Game, Debuting at Discovery Museum in Acton, MA, October 5th, Shows You!
How Do We See our World? What grabs our eye first, second + third? Come find out at the Discovery Museum in Acton, MA on Friday, October 5, 2018, from 4:30 – 7 PM. Admission’s free. It’s fun for … Continue reading
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Winning Photos Show How We Truly ‘See’ Buildings
How does architecture catch the eye? The 2018 Acton-Boxborough Photo Contest, an art-science project, run by Genetics of Design, with help from high school students and supported by a local Cultural Council (ABCC), came up with these intriguing answers. In 1stPlace, Woodlawn … Continue reading
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Biometrics + ‘Evidence-based’ Design: the Next Step for Architecture
We’re sharing a new post from iMotions, a bio-metric aggregating company based in Boston and Copenhagen, on the emerging field of neuroarchitecture, and how high tech tools can help us better understand human responses to the built-environment and improve design. … Continue reading
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A Trip to Tahoe: Walking the California/Nevada Divide
When I asked the concierge for directions to cafes and shops, he told me to walk three blocks to the traffic lights, then turn right to California or left to Nevada. “You’ll see the difference,” he said. Indeed. Little did … Continue reading
Posted in Architecture, City Planning, Health, People-centric Design, Walkability
Tagged safety, Walkability
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The Powerful ‘Pavers of Paris’ – How They Get You Walking without Saying a Thing
What makes Paris so walkable? The 18th and 19th-century architecture, the shops, the cafes-on-every corner, the human-scaled development – yes, yes, yes. All true. But there’s more, something not as celebrated and a key secret to Paris’ walkability and engaging … Continue reading
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Updates to Our 2018 Art+Science Photo Contest
Our new poster shows the kind of photograph that works well with our Art + Science Photo Project and the resulting heat map. Please take some pictures. Join the fun. Find out what really draws us in with no conscious control. We’ll … Continue reading
Posted in Architecture, Design, Eye Tracking, People-centric Design, STEM
Tagged Design, Eye Tracking, photo contest
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‘How Biometrics Can Help Designers Build Better Places for People’ from Common\Edge
Click on images above or the link here to read this recent post on Common\Edge.org, a non-profit site dedicated to improving the design of our built environment. Ann Sussman and Janice M. Ward from geneticsofdesign.com co-authored the piece with Tufts … Continue reading
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O-x-y-t-o-c-i-n: The 8-letter Word Every Architect Should Know
What are attributes of great design? It draws the eye. And you delight in taking it in—no matter your age, background or the times you live in. The buildings wordlessly beckon. But how? Turns out to understand why great buildings … Continue reading
Our 2018 Art+Science Photo Contest
We’re thrilled to announce our grant from the Acton-Boxborough Cultural Council (ABCC) for a unique art + science study of two Massachusetts towns. This study uses photography, biometric tools and new findings in neuroscience to show how our unconscious behaviors govern … Continue reading
Posted in Architecture, City Planning, Design, Eye Tracking, People-centric Design, STEM, Walkability
Tagged photo contest
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The Genetics of Design 